MY WORK
Contact
Hi, I'm Doris Mao Lin
Product & Experience Leader
I connect strategy, experience, and technology to turn complex challenges into elegant digital solutions through creative leadership and human-centered design.
From Ambiguity to Adoption
Building the right product is hard when priorities shift, stakeholders disagree, and AI or legacy constraints raise the risk. I help teams cut through that complexity—aligning leaders on outcomes, translating insight into clear product decisions, and turning vision into prototypes, MVPs, and roadmaps that ship.
With 20+ years across healthcare, financial services, media, and education, I build and scale product + UX practices that unite strategy, design, data/AI, and engineering—delivering measurable gains in engagement, experience quality, and business performance.
20+
Years of Experience
50+
Initiatives Delivered
15+
Exec Workshops Facilitated
Product & Design Philosophy
I build human-centered digital products that translate ambiguity into shipped outcomes—grounded in real workflows, rapid learning, and measurable impact
Start with the Real Job-To-Be-Done
I use research and journey sensemaking to clarify needs, define the right problem, uncover opportunities, and design for trust and adoption.
Align Fast, then Prototype to Learn
I run inclusive workshops and prototype-driven rituals that turn shared context into clear decisions, MVP scope, and roadmaps teams can execute.
Ship, Measure, & Iterate - Especially with AI
I treat AI as a workflow amplifier with guardrails (transparency, human-in-the-loop), instrument outcomes, and continuously improve with every release.
Case Study: 0→1 MVP
Transforming At-Home Oral Health
Problem: A new at-home saliva test needed a clear MVP and an app experience that builds confidence in sampling and results.
What I led: Executive alignment + prototype-first discovery to define workflow-driven mobile flows and guided computer vision capture.
Outcome: Pilot-ready end-to-end experience that reduced user error and accelerated investor and clinical validation conversations.
MVP DEFINITION • COMPUTER VISION GUIDANCE • RAPID PROTOTYPING
Case Study: Human-Centered AI
Generative AI for Teaching & Learning
Problem: Schools needed GenAI that fits real educator workflows—without “generic chatbot” adoption issues or safety risk.
What I led: Designed workflow-native tools (lesson planning, feedback, IEP support) plus a student StudyBuddy, with guardrails from day one.
Outcome: District-ready, demoable prototypes that deliver day-one value with privacy, transparency, and human-in-the-loop trust.
HUMAN-CENTERED AI • WORKFLOW-DRIVEN TOOLS • GUARDRAILS BY DESIGN
Case Study: Experience Modernization
Elevating Member Experience at a 5M+ Member Health Plan
Problem: Fragmented touchpoints and slow release cycles made it hard to deliver an “easiest healthcare experience—everywhere, every time” for its members.
What I led: Stood up a centralized DX Design Center and journey-led portfolio approach. Shipped cost and Rx transparency tools, a modernized mobile roadmap, and an accessibility-compliant design system.
Outcome: +54% engagement; +25% user satisfaction; +50% mobile use in 6 months; +37% annual health assessment completion; 4.5★ iOS app experience; Rx cost tool delivered high value (63% “most important” / 81% satisfaction)
JOURNEY-LED ROADMAPS • COST & RX TRANSPARENCY • CONTINUOUS IMPROVEMENT
Beyond Design
Speaking, Teaching, & Perspectives
Conference Speaking
Delivered sessions on product innovation and design thinking workshops, including at the Women in Tech Global Conference 2025.
Mentorship & Training
Facilitated internal sessions, empowering teams in design thinking, innovation frameworks, and strategic product development.
Thought Leadership
Authored articles exploring human-centered design, AI innovation, and UX strategy.
Available for talks, workshops, or training on the following topics:
  • Human-centered AI
  • Executive alignment through design thinking
  • Discovery-to-MVP Acceleration
  • Operating Model for Product + UX
  • Workshop Design & Facilitation
  • Product Mindset Adoption
Core Skills & Toolbox
Leadership & Strategy
Executive Stakeholder Alignment
Product Org Design & Scaling
Workshop Facilitation
Service Design
Cross-functional Leadership
Coaching & Mentoring
Product & Experience
Product Strategy
Product Management
CX, UX, & UI Design
Customer Research
Process Optimization
Prototyping
Usability Testing
Accessibility & Inclusivity
Methodologies
Design Thinking
Human-Centered AI
User-Centered Design
Agile & Lean UX
SAFe
What I Bring to Your Team
Open to VP/Head of Product & Experience roles and selective advisory engagements
Strategic Product Leadership
I turn ambiguity into clear vision, priorities, and roadmaps - connect user needs with business objectives, translating insights into actionable product strategies that drive growth.
Cross-Functional Builder
I align product, design, engineering, and executives around shared goals—facilitating workshops and decisions that shorten time-to-value.
Human-Centered AI & Innovation
I design workflow-driven AI that augments people (not replaces them)—with privacy, transparency, and human-in-the-loop baked in.
Deep User Empathy
Passion for crafting meaningful experiences that solve real problems and delight users at every touchpoint.
Let's Create Something Exceptional Together!
Doris Mao Lin | Los Angeles, CA | 310-497-2949 | Doris.Mao@gmail.com | linkedin.com/in/dorisl/ | dorismaolin.me